Posts Tagged ‘American Humane Association’

Biopic Temple Grandin to air February 6 on HBO; vegans sharpen their knives in anticipation.*

Friday, February 5th, 2010 by

Temple Grandin

For once, I’m actually happy that I don’t get HBO – otherwise, I’d feel obligated to watch and report on Temple Grandin, a new biopic starring Claire Danes that’s premiering on the cable channel this weekend. (Spared by own cheapness!) As if the title alone isn’t enough to turn all the vegans and vegetarians in the audience off (what’s that? you’ve never heard of Temple Grandin, you say?), behold American Humane’s gag-worthy marketing materials:

Movie Tells Inspirational Life Story of American Humane Advisor
‘Temple Grandin’ Airs Feb. 6 on HBO

HBO will premiere an original film based on the inspirational, true story of Temple Grandin, starring Claire Danes, on Feb. 6, 2010. (Check your local listing for the broadcast time in your area.)

Temple Grandin paints a picture of a young woman’s perseverance and determination while struggling with the isolating challenges of autism. Grandin became a successful doctor in animal science through her unique connection to animals and is now a world-renowned consultant in the field. She is widely recognized within the animal welfare and livestock-handling industries as a pioneer in the ethical treatment of animals.

If by “ethical” you mean “killing more efficiently.” Similarly, Grandin’s “unique connection” to “food” animals is akin to that of a serial killer to her victims. Tomato, tomahto.

Grandin is also a member of the Scientific Advisory Committee for the American Humane® Certified farm animal program. American Humane Certified, originated by the American Humane Association, is the nation’s pre-eminent and fastest-growing monitoring, auditing and labeling program that attests to the humane care and handling of animals raised for food. Find out more about the American Humane Certified program at www.thehumanetouch.org.

Or just bypass the “happy meat” propaganda and go straight to http://humanemyth.org.

Grandin is also the best-selling author of Thinking in Pictures, Animals in Translation and Humane Livestock Handling. She recently authored an article titled “The Importance of Farm Animal Welfare” for The National Humane Review.

Vegans the internets over remain unimpressed.

In producing the film, HBO also engaged the services of American Humane’s Film & Television Unit, which is the exclusive monitoring and granting agency to award the coveted “No Animals Were Harmed”® end-credit disclaimer. The production followed American Humane’s strict Guidelines for the Safe Use of Animals in Filmed Media, had an American Humane Certified Animal Safety Representative™ on set to ensure animal safety and welfare, and earned the famous assurance to viewers that “no animals were harmed” in the making of the movie. Learn more about American Humane’s Film & Television Unit.

Wherein “accidental” deaths don’t qualify as “harmful,” and the AHA has about as much authority (or will) to enforce its guidelines on film sets as the USDA does to uphold its own animal “welfare” and worker safety regulations in slaughterhouses.

(More…)